More than 100 entrepreneurs including exporters are showcasing ready to eat and ready to cook products at the event.
The exhibition, which coincided with Prime Minister Narendra Modi’s address at the Global Millets (Sri Anna) conference, is an eye-opener. Rajeev Raj Jain, a software developer, said, “I am diabetic and was on the verge of taking daily insulin shots, when I decided to include millets in my diet.”
“It not only reversed my medical condition but also helped me lose 40 kilos. Today I am fit and healthy and living life to the fullest.”
Six months ago, Jain decided to turn his experience into a startup for manufacturing and marketing snacks made from millets. Jain claimed that sales doubled within three months of launch.
Santosh Rane, sales manager of a Pune-based venture, claimed that no butter, preservatives, added sugar, salt are used in their products, most of the snacks sold by it are made from natural agricultural produce and are naturally gluten-free . The stalls include breakfast cereals (jowar and millet flakes), millet bars (almond, amla, cranberry, hazelnut and walnut), snacks and millet baking products, Chocolate Millet Cake Mix, Vanilla Millet Cake Mix and Brownie Millet Mix. “They are a powerhouse of essential nutrients, minerals and protein,” Rane said.
MP Vijay, Deputy General Manager, APEDA said the exhibition focused on millet products which were healthy even though they were “replicas of junk food and maida products”.
He revealed that millet-based ice cream will be launched on Sunday, although millet turmeric energy drinks are already available. “Bajra is non-acid-forming, easy to digest and also has anti-inflammatory properties,” he adds.
A range of millet versions of popular snacks are on display, among them khakhra (jowar, millet and jowar-millet mix), khapli, laddoos (ragi), cookies (millet jeera, chocochip, saffron pistachio), muffins (vanilla and chocolate flavours) ) Are included. ), Poha (Bajra, Jowar and Ragi Mix), Namkeen and Bhujia (Ragi, Jowar). Apart from this, packs of bajra, jowar roti along with upma, biryani, khichdi, kheer, kesari bhaat, bisi bele bhaat and other delicacies were also available.
Chef Manjit Singh Gill, president of the Indian Federation of Culinary Associations, said live demos were also organized for sellers and buyers, with the aim of popularizing millet as an international cereal and showing foreign chefs how different varieties can be cooked. How to use millet in cooking. Belongings. Gill said soup with kimchi and millet pancakes were made among other items.