Ben Affleck is voicing how movies are being made in today’s age of Netflix and other streaming platforms, which offer an ever-increasing glut of content.
The actor, producer and director, who is starting Redbird Capital Partners, a new film studio of his own with friend and colleague Matt Damon, shared his take on Netflix’s approach to moviemaking, which he likens to an “assembly line.” From
Making movies is “something that requires focus and dedication and work and it’s as opposed to sort of an assembly line process,” Affleck shared in reference to Netflix while attending the New York Times 2022 DealBook conference last week. did.
,[Netflix’s head of original films] Scott Stuber is a really talented, smart guy who I really like … but it’s an impossible job,” he said.
The “Argo” star also said that if you ask Netflix co-CEO and chairman Reed Hastings about his ambitious vision of making 50 great movies, “he’ll say, ‘Hey, we’re going to want to establish a footprint. Went for. I’m sure there’s wisdom in it and I’m sure they had a brilliant strategy, but I would have said, ‘How are we going to make 50 great movies a year? How is that possible?’ There’s no committee that big. These aren’t enough – you just can’t do it.”
Affleck acknowledged that “(a) there’s a bigger audience for action movies than little dramas. I get it. Some genres play more broadly and you might not be conscious of it. But let’s do a good Let’s surprise the audience, let’s make them care about it.
In Artists Equity, which is being branded as a creator-led studio, Affleck and company hope to rekindle ties between studios, artists and crew working in the industry.
As seen in Variety, Artists Equity already has a first project in production — the yet-to-be-titled drama about the debut of Nike’s incredibly popular Air Jordan sneaker brand. Written and directed by Affleck, the film stars Damon as the executive who made the shoe endorsement deal with Chicago Bulls superstar Michael Jordan.